At Frozzys, we believe in pushing the boundaries of pet nutrition, and this year’s PATS 2024 awards were a testament to that. We’re over the moon to have been recognised with two major awards at the prestigious PetQuip Awards Dinner. These awards not only reflect our commitment to creating innovative and nutritious products but also showcase the hard work and passion of our dedicated team.
Top Honours for Our Softbakes
One of our proudest achievements was winning the PetQuip Product of the Year Award for our Happy Gut Softbakes in the food and treats category. These unique treats harness the power of Baobab, one of the world’s most nutrient-rich superfruits, providing functional health benefits for dogs. Being recognised for this product is a huge honour, as it reflects our dedication to pet health and nutrition.
Celebrating Our Marketing Success
We also took home the PetQuip Best Trade Marketing Campaign award for our Limited Edition Celebration Pack. This special 4-pack of frozen yogurt, featuring two new flavours, was launched last year to mark our 10th anniversary. Thanks to a successful multi-channel marketing campaign, the limited-edition product became so popular it has now earned a permanent place in our range, with the new flavours available as single pots. Winning this award feels like a validation of our team's hard work and creativity in reaching pet owners across the country.
A Message from Our Team
At Frozzys, our mission has always been to provide pets with innovative, nutritious, and gut-friendly treats that support their overall health. Winning two prestigious awards at PATS is a huge milestone for us, and we’re beyond excited!
As Jackie Kirk, our Marketing & Innovations Manager, put it:
"We’re so proud of the recognition we’ve received for both our product innovation and marketing excellence. The Best Trade Marketing Campaign award is particularly special, as it highlights the creativity and strategic thinking of our small but passionate team, who worked tirelessly to make our 10th anniversary celebration campaign a success."
These awards are a testament to the power of collaboration and dedication, and we’re excited to continue creating products that pet owners trust to support their furry friends.